It is not only a small world, but a weird one. I write WordPress Plugins (See my site www.blogseye.com) and one of my more popular ones stops spammers. Most people like it, occasionally someone hates it, but it is as much fun writing very technical software as it is writing Science Fiction.
One of my users was so pleased with the software that she bought a couple of my books – GREAT!
If you are a writer, stop by the site above, there is some interesting stuff there.