This guy, who had lots of hits, never made any money. In his best months with more than a million hits he made about a grand. I have made more than that on my harmonica blogs in some months.
The thing is that blogs that do not focus on a specific segment of the market do not make any money. I make money on the harmonica sites because advertisers want to advertise on harmonica sites. Harmonicas, the most popular instrument in the world, are big business. The blogger in the Newsweek article wrote about Steve Jobs. There is no focused market for Steve Jobs. No advertiser thinks that they can sell their product to people interested in reading about Steve Jobs. Without the tight link of content to advertising, there will be no ad revenue.
The one exception that I have discovered to this tight focus rule is Speculative Fiction. Other genres seem to work. Romance especially seems to make money. There is little or no money in SF and Fantasy fiction. The only way to get readership and ad revenue in spec-fic is to tie it in to comics, games and movies. I am a purist and I will not sink so low.
That being said. I am looking for an artist willing to work with me to produce some graphic stories. I’d like to convert a few of my ideas to graphic novels. I have even started to storyboard some ideas. Artists, it seems, are not that interested in working with writers. We seem bookish, boring and very uncool, I guess. It would be a difficult step for a teenage artist to take direction from an old guy like me.